For this project, Dataspeed focused on not only the technical advancements but also the visual impact of the vehicles. To achieve a bold, military-inspired aesthetic, Dataspeed partnered with Penske Vehicle Services to give the Ford F-150 Raptors a striking appearance. Penske applied a Chemical Agent Resistant Coating (CARC) in tan, reminiscent of the iconic finish found on classic Humvee vehicles, adding a layer of toughness to match the Raptors’ off-road capabilities.

Once Penske completed their flawless paint job, the Dataspeed team took over to enhance the vehicle’s rugged look. The metal components, including the wheels and a custom toolbox mounted in the trunk, were powder-coated in the same tan color for a cohesive finish. Additionally, the running boards and bed liner were treated with LineX spray, further reinforcing the vehicles’ tough, military-grade appearance and ensuring durability in the harshest conditions. The result is a set of Raptors that are not only technologically advanced but visually ready for anything the off-road environment can throw at them.